Parents outraged once again at retailer selling sex
As well they should be.
Charlie Butts – OneNewsNow –
A storm continues to brew over Abercrombie & Fitch’s marketing strategy, which according to some is again sexualizing youth.
A&F is back in the business of pushing eroticism on children by marketing a new push-up bikini top, which was originally being sold for girls as young as seven years old — according to Bill Johnson of the American Decency Association.
“It’s the continued recognition that Abercrombie & Fitch is one of the leading corporations in America attempting to use sexual images, sexual T-shirts — [and] now bras for little ones — apparently to have the cutting edge and to degrade the culture even that much more rapidly,” says Johnson.
Johnson adds that doing so creates a desire for a particular image in a youngster’s mind while parents are trying to protect their innocence.
After a tremendous amount of pressure, the retailer has admited its mistake and will now market the push-up bikini top for 12-year-old girls and up. Johnson says parents should not be appeased by the move. He hopes that the pressure will become very strong and the move will eventually affect the company’s profits.
In fact, during the initial controversy over the push-up bras, some parents were so outraged by the firm’s marketing strategy targeting youth that they returned purchased items to the stores, demanded a refund, and expressed their concerns to store managers and the corporation.
Found here.